GDC Exsurgence Event Identity Refresh

Game Developers Conference is the game industry’s premier professional event. This event identity re-design is to implement new immersive and innovative ways to propel the game industry to the future. Design solutions were to solve the targeted audience and appeal to the users. These solutions included minimalistic and geometric designs. Additional principles such as bold and authorative typography allows for a clean and easy legibility. Final deliverables includes 11x17 poster, 4.75x6.5 program book, 4x6 postcard, 65 inch digital signage, interactive digital ads, UI registration form, and event ephemera.